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Comma

International Women`s Day campaign
Brand
Date

Mar 2025

Description

Comma celebrates International Women’s Day with a series of fashion portraits that lean into a clean, minimalist aesthetic. Photographed by Per Appelgren, the campaign moves across monochrome studio portraiture and warm-toned imagery, utilizing natural light to define textures and silhouettes. The series maintains a focus on simplicity, pairing sculptural jewelry with essential apparel to create a grounded visual narrative. Styling by Saskia Jung complements the natural framing, featuring models Laura Morgan and Marte Boneschansker in a variety of composed, intimate poses. Makeup artistry by Benjamin Becher and Nina Park further emphasizes the project’s clean approach, resulting in an editorial feel that highlights individual poise.

Style

Editorial, Vertical, Clean

Techniques

Natural light

Context

Advertising Campaign

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