Collingwood Batchellor
May 23 (Advert 2)
ProjectMay 23 (Advert 2)
Date
Feb 2025
Description
Collingwood Batchellor presents this commercial spot highlighting their retail furniture showroom. The project utilizes live-action technique and horizontal framing to capture both exterior storefront views and detailed interior displays of home furnishings. The creative execution features dynamic camera pans across the showroom floor to showcase the range of sofas and chairs. Bright interior lighting is paired with natural daylight to ground the space, while bold text overlays announce the current store redevelopment sale. AdSmart from Sky provided creative direction for this retail campaign.
Style
Horizontal, Commercial
Industries
Specialty Retailers
Background
Retail Storefront
Context
TVC / TV Commercial
Associated creatives
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