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Clash of Clans: Travis Hunter’s Two-Way Deal

Date

Jul 2025

Description

Clash of Clans taps into the intersection of gaming and sports with its 'Travis Hunter’s Two-Way Deal' commercial campaign. Featuring athlete Travis Hunter, the spot bridges the gap between professional sports strategy and mobile gaming mechanics through a narrative focused on the necessity of both offense and defense. Developed with DAVID New York, the campaign leans into a grounded, domestic aesthetic. The execution uses natural light and live-action techniques to maintain a clean, professional framing that keeps the focus squarely on the collaboration between the player and the platform.

Style

Horizontal, Commercial

Techniques

Natural light

Industries
Color
Charcoal
Background

Living Room

Context

Brand Film / Corporate Video

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