Clarins: Chinese New Year
Brand
Date
Feb 2025
Description
Clarins marks the Chinese New Year with a seasonal campaign featuring a central skincare product hero. The spot centers on an illustrated landscape defined by red and gold tones, incorporating traditional motifs like swirling dragons and blooming flowers. Produced by All Of Us Here, the motion-led project utilizes 3D render and CGI techniques to frame the bottle against stylized mountains. Fluid particle effects and light transitions define the visual rhythm of this vertical animation.
Style
Vertical, Commercial, Warm, Retro
Techniques
Animation, 3D render / CGI
Industries
Color
Crimson
Gold
Chocolate
Background
Illustrated Frame
Context
Advertising Campaign
Associated creatives
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