Chex
Harris Family
Brand
ProjectHarris Family
Date
Jun 2026
Description
Chex brings a sense of domestic warmth to the breakfast table in this commercial campaign featuring the Harris family. The spot captures a casual morning scene, centring on the interactions between family members as they prepare cereal in a bright, sunlit living room. The production, helmed by GREATERGOOD, leans into a clean and accessible visual language. By utilising natural light and a live-action technique, the narrative emphasises the communal aspects of the morning routine, transitioning from cosy indoor table scenes to playful outdoor moments.
Style
Horizontal, Commercial, Warm, Clean
Techniques
Natural light
Industries
CPG / Packaged Food
Background
Living Room
Context
TVC / TV Commercial
Associated creatives
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