Château des Baux de Provence
Brand Identity







Dec 2021
Château des Baux de Provence introduces a comprehensive brand identity and exhibition communication suite, developed by République Studio. The project centres on a rigorous editorial layout design that integrates fine art reproductions with a vibrant, high-contrast palette of red, yellow, blue, and purple. Utilising a clean and minimalist aesthetic, the identity balances structured typographic hierarchy with modernist graphic forms. The collateral spans a variety of commercial applications, ranging from large-scale outdoor exhibition signage set against natural, rugged landscapes to intricate editorial spreads and public transit advertising. By employing a consistent grid system and bold typography, the work creates a dialogue between contemporary graphic design and its historical, site-specific environments.
Horizontal, Commercial, Clean
Typography