Chase: Sisters
Brand
Date
Mar 2023
Description
Droga5 New York presents 'Sisters,' a commercial campaign for Chase that explores financial independence and personal development among young women. The narrative centers on a series of relatable everyday moments, tracking characters as they engage in creative hobbies including music, athletics, and art. Utilizing a live-action technique, the production leans into cinematic framing and a warm, clean aesthetic to anchor its storytelling. Natural light highlights the interaction between the subjects and their digital financial tools, maintaining a focus on accessibility and growth throughout the campaign.
Style
Horizontal, Cinematic, Clean
Techniques
Natural light
Industries
Background
Living Room
Context
TVC / TV Commercial
Associated creatives
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