Charlotte Tilbury
Charlotte Tilbury Fragrances
Brand
ProjectCharlotte Tilbury Fragrances
Date
Feb 2025
Description
Charlotte Tilbury enters the fragrance space with a campaign film that blends traditional beauty advertising with high-fantasy cinematic production. The project leans into a dreamlike narrative, utilising an ethereal palette of vibrant pink and neon lighting to frame the product. Post-production house Analog defined the visual language of the piece through the integration of VFX and animation. The work employs a high-key aesthetic, punctuated by shimmering particles and luminous grain to establish a sense of sensory detail.
Style
Horizontal, Cinematic, Warm, Neon
Techniques
Animation, VFX / visual effects
Industries
Fragrance
Color
Magenta
Lavender
Pure White
Background
Wildflower Field
Context
TVC / TV Commercial
Associated creatives
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