Chanel
Cruise 2026 Campaign




Brand
ProjectCruise 2026 Campaign
Date
Nov 2025
Description
Chanel presents the Cruise 2026 campaign, capturing the collection through the lens of photographer Mario Sorrenti. The imagery features models Ida Heiner, Alix Bouthors, and Xu Wei in a series of setups defined by clean, polished aesthetics and consistent soft light. The campaign highlights key pieces from the seasonal lineup, integrating luxury fashion apparel with accessories like structured white leather totes and layered metallic jewelry. These vertical commercial compositions lean into the collection's refined, classic sensibility.
Style
Vertical, Commercial, Clean, Polished
Techniques
Soft Light
Industries
Luxury Fashion Houses
Color
Pure White
Jet Black
Background
Hotel Room
Context
Advertising Campaign
Associated creatives
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