Chanel presents the Bleu de Chanel Eau de Parfum campaign, a fragrance project captured through a series of cinematic, live-action sequences. The spot utilizes low-key chiaroscuro lighting and desaturated tones to establish an atmospheric, high-contrast aesthetic.
Focusing on intimate portraiture, the film highlights a deliberate, moody visual language. The production features contributions from Consulate and Hest Inc. throughout the creative process.