Casapark: Brand Identity

Mar 2022

Casapark expands its visual language through a comprehensive brand identity project. The work bridges digital and physical touchpoints, applying a consistent geometric aesthetic across out-of-home advertising, environmental signage, and collateral. Featuring bold typography and high-contrast color blocking, the design system utilizes modular shapes and a vibrant palette to establish a distinct presence within urban architectural settings. Graphic design by Twoo translates the brand's identity into a series of minimal, vector-based compositions, while photography by Frontfilmes captures the application of these elements across varied environments. From large-scale billboards in park settings to interior lifestyle photography and motion graphics, the project maintains a cohesive visual thread through clean, geometric abstraction and intentional use of natural light.

Commercial, Clean, Horizontal, Warm

Out of Home (OOH)