Casapark Brand Identity 2022

About

This brand identity project for Casapark features a large digital advertising screen positioned inside a concrete parking garage. The display showcases striking blue graphic design elements with bold typography against white and blue geometric shapes, alongside the Casapark logo. In the background, parked cars line the brightly lit subterranean parking deck with concrete pillars and overhead lighting. The composition captures a real-world out-of-home advertising placement designed by Twoo with photography by Frontfilmes.