Carbo Culture

Aug 2023

Carbo Culture’s brand identity project integrates a comprehensive visual system designed to reflect the complexities of carbon dioxide removal technology. Developed by the team at Bakken & Bæck, the project balances organic, earth-toned visuals with precise industrial aesthetics. By pairing high-contrast photography of natural elements with technical diagrams and architectural schematics, the design language grounds the company's climate-focused mission in a clean, minimalist framework. The project’s motion design, produced by Gianluca Alla and Remy van der Winden, extends this identity across digital platforms and brand communications. Incorporating motion graphics and 3D renders of reactor vessels, the visual suite utilizes fluid geometric transitions and typography to translate abstract industrial processes into accessible UI elements. The execution leans into a clean, technical aesthetic, bridging the gap between corporate identity and ecological innovation.

Minimalist, Horizontal, Clean

AI

Brand Film / Corporate Video