Carbo Culture: Brand Identity

Brand

Date

Aug 2023

Description

Carbo Culture’s brand identity project establishes a visual language for the climate technology sector, balancing industrial precision with organic textures. Developed by Bakken & Bæck with motion work from Gianluca Alla and Remy van der Winden, the system integrates technical diagrams and 3D reactor visualizations with high-contrast, earthy imagery. Moving between minimalist graphic design and live-action sequences, the project utilizes clean UI illustrations and fluid motion graphics to articulate complex carbon removal processes. The aesthetic is defined by a restrained palette and typographic clarity, grounding the company's scientific mission in a polished, commercial framework.

Style

Minimalist, Horizontal, Clean

Industries

Context

Brand Film / Corporate Video

Associated creatives

Bakken & BæckGraphic Design

Gianluca AllaMotion

Remy van der WindenMotion

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Carbo Culture: Brand Identity

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