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Capstone Fostering

Blackpool
ProjectBlackpool
Date

Feb 2025

Description

Capstone Fostering's Blackpool campaign centers on domestic interaction, highlighting the value of community connection and family support. The film documents authentic engagement between participants in a residential setting, prioritising a sense of relational stability and warmth. Produced with agency support from AdSmart from Sky, the piece employs a documentary approach to capture naturalistic moments. The visual execution relies on natural light and a clean, live-action technique to maintain a grounded and relatable tone throughout the vertical format.

Style

Documentary, Vertical, Clean

Techniques

Natural light

Industries

Public Awareness

Color
Pure White
Jet Black
Background

Living Room

Context

Brand Film / Corporate Video

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