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Calvin Klein SP24 CKU 2024

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Calvin Klein’s SP24 CKU project presents a series of intimate, live-action vignettes showcasing the brand’s latest underwear collection. Centered on clean interior settings, the cinematography by Reyes Imaging utilizes natural light to frame relaxed postures and movement, highlighting texture and detail through a warm, minimalist lens. The visual narrative maintains an understated, rhythmic pace, supported by sound design from IXYXI. This commercial project leans into a warm aesthetic, documenting the collection through a sequence of horizontal vignettes.

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