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Calvin Klein: Never Have I Ever

Date

Jul 2025

Description

Calvin Klein presents 'Never Have I Ever,' a commercial campaign that channels a relaxed, observational aesthetic within the luxury fashion sector. The film features three subjects in an intimate, indoor setting, focusing on candid interaction and comfort. Produced with the support of Red Hook Labs and creative direction from Lloyd & Co., the project utilizes natural light to highlight its lifestyle-focused imagery. Post-production and VFX were managed by Consulate.

Style

Lifestyle, Horizontal, Clean

Techniques

Natural light

Color
Denim
Pure White
Background

Bedroom

Context

Advertising Campaign

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