Calvin Klein: Never Have I Ever
Brand
Date
Jul 2025
Description
Calvin Klein presents 'Never Have I Ever,' a commercial campaign that channels a relaxed, observational aesthetic within the luxury fashion sector. The film features three subjects in an intimate, indoor setting, focusing on candid interaction and comfort. Produced with the support of Red Hook Labs and creative direction from Lloyd & Co., the project utilizes natural light to highlight its lifestyle-focused imagery. Post-production and VFX were managed by Consulate.
Style
Lifestyle, Horizontal, Clean
Techniques
Natural light
Industries
Color
Denim
Pure White
Background
Bedroom
Context
Advertising Campaign
Associated creatives
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