Calvin Klein: Mother's Day Campaign
Brand
Date
May 2025
Description
Calvin Klein presents its Mother’s Day campaign, a series of portraits featuring model Lea Seelenmeyer. The imagery explores a relaxed, intimate aesthetic through a blend of coastal outdoor locations and minimalist studio environments. Throughout the series, natural light and warm golden hour tones define the visual direction. The project balances commercial portraiture with candid lifestyle moments, utilizing vertical compositions to emphasize texture and natural settings.
Style
Vertical, Warm, Editorial
Techniques
Natural light
Industries
Color
Pure White
Background
Rocky Coast
Context
Advertising Campaign
Associated creatives
5000+ creatives to discover
Sign up to gain access to the entire directory. It’s free.
Visie is a curated library of creative professionals.