Calvin Klein
CGI
Brand
ProjectCGI
Date
Aug 2025
Description
Calvin Klein presents a series of CGI product visualizations for the Euphoria Men fragrance line. This campaign centers on the structural design of the flacon, utilizing high-fidelity 3D rendering to emphasize the interaction between the curved inner glass and its polished metallic framework. Produced by Slate Studios, the assets lean into a minimalist aesthetic, employing clean studio lighting and precise 3D rendering techniques to showcase the product's geometry. The visuals shift between polished, high-contrast reflections and technical wireframe views, highlighting the contrast between the translucent liquid and the bottle’s metallic and matte components.
Style
Vertical, Commercial, Clean, Minimalist
Techniques
3D render / CGI
Industries
Fragrance
Background
Gradient
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