Calvin Klein: Calvin Klein Holiday 2025 Campaign
Brand
Date
Nov 2025
Description
Calvin Klein’s Holiday 2025 campaign centres on an energetic promotional film featuring entertainer Jungkook. Directed and photographed by Mert Alas, the project captures a series of rhythmic, high-contrast performance sequences set against minimalist interiors and moody urban backdrops. The film utilises cinematic live-action techniques, alternating between wide architectural perspectives and intimate, close-up framing. The visual narrative leans into a fast-paced edit, highlighting sharp choreography, layered jewellery, and seasonal outerwear through a vertical-first approach.
Style
Vertical, Action, Cinematic
Techniques
Slow motion
Industries
Color
Jet Black
Pure White
Background
Set-dressed
Context
Advertising Campaign
Associated creatives
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