Calvin Klein
Calvin Klein Hair & Body Perfume Mist Campaign
Brand
Date
Aug 2025
Description
Calvin Klein introduces their Hair & Body Perfume Mist through this commercial campaign. The imagery channels a fresh, high-key aesthetic, featuring a cast of models including May Carter, Melvyn Reiningi, and Valentin Humbroich. Photographer Stuart Winecoff captures the collection against a stark, clean white backdrop. The work leans into natural light and polished studio techniques, incorporating subtle water effects to emphasize the fragrance line's refreshing profile.
Style
Commercial, Clean, Vertical
Techniques
Natural light
Industries
Fragrance
Color
Pure White
Background
White Seamless
Context
Advertising Campaign
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