Calvin Klein’s Fall 2025 campaign centers on a series of cinematic video vignettes featuring athletes Jalen Green and Trent Alexander-Arnold. Directed by Gordon von Steiner with creative direction by Ben Keren, the project moves between urban cityscapes and locker room environments to showcase a collection of denim, outerwear, and essential apparel.
The film utilizes natural light and moody tones to emphasize the textures of the collection, supported by set design from Andy Hillman and movement direction by Vinson Fraley. Cinematography by Stuart Winecoff captures the action, complemented by the styling of Taylor McNeill and grooming by hair stylists Karim Belghiran and Tamas Tuzes alongside makeup artists Emi Kaneko and Mathias van Hooff.
