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Cadillac: Optiq 15"

Date

Mar 2026

Description

Cadillac explores the evolution of its design language in this 15-second spot for the Optiq electric vehicle. The film bridges eras by contrasting a vintage 1950s suburban scene with the modern silhouette of the new EV. The project leans into retro aesthetics and cinematic framing, moving from archival-style live-action sequences to a high-contrast red backdrop. The production involved collaboration between 72andSunny Sydney and Austin Studio, with post-production and visual effects provided by Carve and Stitch, and sound design handled by Sonar Music and Trailer Media.

Style

Horizontal, Cinematic, 1950s, Retro

Industries
Color
Burgundy
Beige
Background

House

Context

TVC / TV Commercial

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