Cadillac: Flip The Script
Brand
Date
Jan 2025
Description
Cadillac presents 'Flip The Script,' an automotive campaign featuring Regina King as she journeys from an arid desert landscape to the vibrant streets of New Orleans. The narrative highlights the brand's electric SUV through a blend of cinematic live-action technique and warm, golden hour lighting. The film transitions between expansive exterior shots and intimate interactions within the vehicle interior. Production for the project was managed by Golden LA, with additional representation provided by Rabbit.
Style
Horizontal, Cinematic, Warm, Golden Hour
Industries
Color
Crimson
Background
Desert
Context
TVC / TV Commercial
Associated creatives
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