Byredo: Issey Miyake x Byredo

Mar 2025

The Issey Miyake x Byredo project explores the intersection of luxury fashion and conceptual design through a series of fashion editorial images. The campaign highlights avant-garde silhouettes and architectural textile construction, focusing on the intricate pleating and sculptural volume synonymous with the design houses. The visuals lean into a clean, minimalist aesthetic, employing analogue film techniques to capture texture and form. The series features portraits and close-ups that emphasize material detail—from ribbed knitwear to draped fabric layers—against subdued, neutral studio backgrounds. Photographed by Iñigo Awewave, the project features fashion styling by Shotaro Yamaguchi, hair styling by Anthony Turner, and makeup by Lucia Pica, with casting direction by Finlay Macaulay.

Editorial, Vertical, Clean

Editorial