Burberry

Mar 2025

The Burberry Summer 2025 product campaign is a fashion editorial series that places the house's latest seasonal collection within the structural confines of a glasshouse. Featuring creative direction from designer Daniel Lee, the visuals lean into the architecture of the space, using natural light to highlight the construction of trench coats and tailored separates. Photographer Jonathan Frantini captures the campaign with a clean, analogue film-inspired aesthetic. The styling, coupled with hair by Naoki Komiya and makeup by Mee Kee, frames the collection against lush greenery and classical stone, maintaining a consistent warm palette throughout the series.

Editorial, Vertical, Warm, Clean

Natural light

Luxury Fashion Houses

Advertising Campaign