Burberry
Burberry Beyond Wear Perfecting Matte Foundation
Brand
Date
Sep 2025
Description
Burberry presents a series of beauty portraits for the Beyond Wear Perfecting Matte Foundation, captured by photographer Irina Shestakova. The campaign leans into a minimalist aesthetic, utilizing a split-screen technique to provide a direct comparison between natural skin texture and the foundation's matte coverage. Featuring models Bingbing Liu, Holly Sofia Farmer, and Lola Varley, the imagery relies on clean, even beauty lighting against neutral grey studio backdrops. The compositions emphasize complexion refinement through a sharp, front-facing perspective, maintaining a consistent commercial style across diverse skin tones and textures.
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