Budweiser
Great Delivery
Brand
ProjectGreat Delivery
Date
Apr 2026
Description
Budweiser presents Great Delivery, a commercial campaign showcasing the heritage of the brand's iconic horse-drawn delivery service. The production features the Clydesdale horses across varied terrains, traversing both urban environments and rural landscapes. The film utilizes drone footage and dynamic tracking shots to capture the procession. The cinematography leans into a cinematic aesthetic, relying on natural daylight to highlight the scale of the wagons and the movement of the team in transit.
Style
Horizontal, Cinematic, Warm
Techniques
Drone footage
Industries
Alcoholic Beverages
Color
Jet Black
Crimson
Camel
Background
Street
Context
TVC / TV Commercial
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