Budweiser
Good Times Are Coming
Brand
ProjectGood Times Are Coming
Date
Jun 2024
Description
Budweiser presents 'Good Times Are Coming,' a commercial campaign centered on the spirit of shared celebration. The project captures authentic social interactions across diverse settings, from casual backyard barbecues to high-energy sports events. Developed by The David Agency with production services by Catch+Release, the creative approach utilizes documentary-style cinematography to document gatherings. The visual execution leans into a warm, clean aesthetic, prioritizing candid, live-action footage that focuses on human connection.
Style
Documentary, Lifestyle, Horizontal, Warm, Clean
Industries
Alcoholic Beverages
Context
TVC / TV Commercial
Associated creatives
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