BOSS: Hugo Boss x Naomi collection
Brand
Date
Feb 2024
Description
BOSS presents the Hugo Boss x Naomi collection, a fashion campaign captured by photographer Serhii Vasyliev. Featuring model Nyarach Abouch Ayuel, the imagery leans into a moody, editorial aesthetic to showcase the structural lines and textures of the apparel. The series centers on clean, minimalist compositions against neutral studio backgrounds. Utilizing low-key lighting and chiaroscuro techniques, the visuals emphasize silhouette and form, highlighting the design details of the outerwear and tailoring throughout the collection.
Style
Editorial, Vertical, Moody
Industries
Color
Jet Black
Background
Grey Seamless
Context
Advertising Campaign
Associated creatives
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