BOSS
BOSS Spring 2025 Womenswear




















Jan 2025
The BOSS Spring 2025 Womenswear campaign channels a minimalist aesthetic, focusing on the intersection of sharp tailoring and rich, earthy textures. Photographed by Chloe Le Drezen, the series employs a clean studio environment to highlight the architectural silhouettes of the collection, from structured trench coats and wool blazers to layered knitwear and leather accessories. Art direction by Theresa Baena brings a precise, composed quality to the imagery, emphasizing neutral palettes and crisp lines. The campaign, styled by fashion editor Vanessa Reid, features models Lea Haesaert and Toto Matoch, with beauty looks by hair stylist Neil Moodie and makeup artist Gloria Rico, while casting and set design were overseen by Monika Domarke and Stefanie Grau respectively.
Vertical, Clean, Editorial
Luxury Fashion Houses
White Seamless
Advertising Campaign