BOSS: Beckham x Boss Fall 2025 Campaign
Oct 2025
The Fall 2025 campaign for BOSS features a collaborative creative approach, with David Beckham and Trey Laird overseeing the direction of the seasonal menswear narrative. The project leans into a clean, architectural aesthetic, focusing on the construction of tailored double-breasted suits and rugged shearling outerwear. Captured through live-action technique by photographers Mert Alas and Marcus Piggott, the visuals utilise a warm color palette of earth tones and crisp blues. Styling by Joe McKenna emphasizes structured silhouettes, while grooming by Paul Hanlon and Miranda Joyce provides a sharp finish to the featured menswear ensembles.
Horizontal, Commercial, Warm, Clean
Residential Building
Advertising Campaign, Brand Film / Corporate Video


