Booking.com: Yankees Fans Love Boston
Brand
Date
Jul 2024
Description
Booking.com explores the unexpected intersections of sports fandom and travel in its campaign, Yankees Fans Love Boston. The live-action commercial highlights a family getaway, centering on a casual outdoor dining experience set against a bustling harbour backdrop. Utilizing natural light to capture the waterfront environment, the film leans into a lighthearted narrative. The production was developed with creative input from agencies Zulu Alpha Kilo NY and Wasserman, alongside production partners World War Seven.
Style
Horizontal, Commercial
Techniques
Natural light
Industries
Color
Navy
Pure White
Background
Café
Context
TVC / TV Commercial
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