Booking.com Melissa McCarthy gets ready for the Big Game 2023
About
Booking.com prepares for the Big Game with this comedic campaign spot. The project features actor Melissa McCarthy, leaning into a saturated and vibrant aesthetic through cinematic live-action techniques.
The narrative centers on a travel-inspired domestic scene, highlighting a playful, warm visual palette. The production was spearheaded by Zulu Alpha Kilo.