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Booking.com: Cardinals Fans Love Chicago

Date

Jul 2024

Description

Booking.com's campaign, 'Cardinals Fans Love Chicago,' leans into the relatable anticipation of travel planning. The commercial features a woman in a domestic setting browsing accommodation options on her smartphone, set against a backdrop of warm interior styling and natural daylight. Developed in collaboration with Zulu Alpha Kilo NY and produced by World War Seven, the spot captures a lively, welcoming atmosphere through live-action techniques. The narrative follows a shift from solitary planning to an energized, family-centered environment.

Style

Horizontal, Commercial, Warm

Color
Crimson
Background

Living Room

Context

TVC / TV Commercial

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