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Bonds

Chef's Kiss
Brand
Date

Jan 2025

Description

Bonds delivers the Chef's Kiss campaign, a comedic commercial spot set within the high-pressure environment of a professional kitchen. The film leans into the frantic energy of culinary production, capturing chefs in an intense debate while wearing the brand's apparel. Developed by Special Sydney with production handled by Collider, the project utilizes a cinematic, live-action technique to contrast professional culinary gear with underwear. Post-production and VFX were managed by ARC (Australia) and Manimal Post, ensuring a clean and polished aesthetic throughout the sequence.

Style

Humorous, Horizontal, Cinematic, Clean

Color
Pure White
Jet Black
Background

Commercial Kitchen

Context

TVC / TV Commercial

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