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Black Shuck Gin: SME Winner

Date

Jan 2025

Description

Black Shuck Gin presents this commercial film, produced under the SME Winner initiative to highlight the brand's artisanal craft. The project leans into a narrative of provenance, blending atmospheric coastal scenery with deliberate product cinematography. Captured with a focus on cinematic framing and desaturated tones, the production utilises natural light to create a moody, textured aesthetic. The film serves as a showcase for the brand within the alcoholic beverages sector, with creative direction provided by AdSmart from Sky.

Style

Horizontal, Cinematic, Desaturated, Warm

Techniques

Natural light

Context

Brand Film / Corporate Video

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