Beymen: Beymen Club F/W 24

Sep 2024

The Beymen Club F/W 24 campaign channels a classic European aesthetic, grounding its latest designer fashion collection within historic urban settings. Photographed by Mehmet Erzincan, the campaign features models Francisco Lachowski, Karmen Pedaru, and Maya Stepper moving through neoclassical colonnades and riverside promenades. The imagery relies on polished editorial framing and consistent natural light to emphasize the seasonal tailoring. Styling by Tobias Sagner and Helena Narra highlights the collection's focus on structured coats, layered knits, and textural suiting. The project leans into earthy, clean tones that contrast with the classical stone architecture found throughout the shoot.

Editorial, Horizontal

Natural light

Advertising Campaign