Bershka: B&W by Javier Avila
Brand
Date
Mar 2024
Description
B&W by Javier Avila is a high street fashion editorial campaign for Bershka. The series features model Alida Aciu in a curated selection of minimalist black garments, set against a stark, clean white seamless backdrop. Photographed by Javier Avila, the project leans into a monochrome aesthetic defined by sharp tailoring and high-contrast lighting. Fashion direction by Juan Arias complements the composition, utilizing accessories like studded slingback heels and wide grommet belts to anchor the minimalist looks. The result is a series of portraits and full-length shots that emphasize form and texture.
Style
Editorial, Vertical, Monochrome, Clean
Industries
Color
Jet Black
Background
White Seamless
Context
Advertising Campaign
Associated creatives
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