Beats: Move How You Wnat
Brand
Date
May 2022
Description
Beats presents Move How You Want, a commercial campaign exploring the integration of wireless audio into dynamic, everyday environments. The film moves through a series of settings, ranging from an outdoor tennis court to urban nightlife lit by glowing bokeh. Produced by SMUGGLER with creative direction from agency Translation, the project leans into cinematic live-action techniques. The narrative follows various individuals in athletic and lifestyle contexts, utilizing moody lighting and atmospheric colour grading to highlight the product’s presence in active, high-motion scenarios.
Style
Horizontal, Action, Cinematic
Industries
Context
TVC / TV Commercial
5000+ creatives to discover
Sign up to gain access to the entire directory. It’s free.
Visie is a curated library of creative professionals.