Beats

Feb 2025

This product showcase for the Beats Powerbeats Pro 2 explores the intricate engineering and industrial design of the wireless earbuds. Produced by Future Deluxe, the film balances technical precision with high-performance utility, utilizing 3D render / CGI to dissect the device's internal components and ergonomic form. The project channels a clean, cinematic aesthetic, layering wireframe overlays against live-action sequences. Featuring appearances by athlete LeBron James, the edit highlights the product's aerodynamic testing and refined aesthetics within minimalist studio environments, supported by post-production and visual effects from The Harbor Picture Company (US) and sound design by UP&AT’EM.

Horizontal, Cinematic, Clean, Polished

3D render / CGI, VFX / visual effects

Consumer Electronics

White Seamless

Brand Film / Corporate Video