Beats: The Legend of Ricallen
Brand
Date
Feb 2025
Description
Beats presents 'The Legend of Ricallen,' a commercial spot that highlights a casual interaction between NFL quarterback Josh Allen and F1 driver Daniel Ricciardo. Captured in a domestic setting, the film leans into a candid aesthetic with warm interior lighting and cinematic framing. The project centers on the connection between the two athletes, emphasizing a relaxed, modern lifestyle. Produced by ArtClass with creative direction by MIRIMAR, the piece utilizes live-action techniques to maintain a polished, narrative-driven tone.
Style
Horizontal, Cinematic, Warm, Polished
Industries
Color
Medium Grey
Beige
Background
Living Room
Context
TVC / TV Commercial, Brand Film / Corporate Video
Associated creatives
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