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BANCOMAT

Brand Identity
Date

Jan 2025

Description

The brand identity for BANCOMAT, developed by Landor, establishes a contemporary visual system for the banking and finance sector. The project leverages a vibrant blue and purple color palette across a wide range of multimedia formats, from outdoor mural installations and kinetic typography to 3D motion graphics and wearable device interfaces. The design framework centers on clean geometric forms, structural grid alignments, and custom letterforms. By integrating technical layout details with fluid motion graphics and vector animation, the identity maintains consistency across digital and physical touchpoints, including mobile app UI and bespoke payment card designs.

Style

Horizontal, Commercial, Graphic

Techniques

Motion Graphics

Industries

Banking

Context

Brand Film / Corporate Video

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