Balenciaga presents its Winter 24 Collection through a immersive runway production, captured here in a live-action commercial sequence. The presentation centers on a long, reflective runway, where models navigate a space defined by expansive curved screens displaying shifting atmospheric mountain landscapes.
The visuals transition from dark, moody dusk to vibrant sunset lighting, an approach that emphasises the silhouettes and material textures of the collection. Production for the project was led by Good Company.