Balenciaga

Mar 2024

Balenciaga presents a portrait series featuring actor Rachel Sennott, captured through a lens of raw, documentary-style photography. Photographers Alex Brunet and Olga Varova employ a high-contrast aesthetic that emphasizes intricate textures and candid urban movement, grounding the luxury fashion campaign in a tactile, immediate environment. The project incorporates editorial fashion photography techniques such as direct flash lighting and macro compositions. Styling by Jared Ellner focuses on a monochromatic palette punctuated by key accessories, while makeup by Tyron Machhausen leans into defined, expressive details. The imagery shifts from dynamic, street-level compositions on European cobblestone to intimate, stylized interior portraiture.

Editorial, Vertical

Luxury Fashion Houses

Advertising Campaign