Balenciaga presents the 2025 Skiwear collection, a series of campaign visuals captured by photographer Aidan Zamiri. The imagery leans into a candid, documentary-style aesthetic, placing technical outerwear against the backdrop of classic urban architecture.
Fashion editor and stylist Ally Macrae leads the look development, pairing high-performance jackets and fleece layers with signature handbags and textured accessories. The production features set design by Felix Gesnouin, with hair by Jake Gallagher and makeup by Sam Visser, resulting in a series defined by a raw, analogue film feel and soft natural light.
