Balenciaga

Nov 2025

Balenciaga presents the 2025 Skiwear Collection, captured in an editorial campaign that merges high-altitude performance with urban reality. Photographed by Aidan Zamiri, the series leans into a raw, candid aesthetic, utilizing natural light to highlight the intricate textures of the technical apparel. The project features fashion styling by Ally Macrae, with hair by Jake Gallagher, makeup by Sam Visser, and set design by Felix Gesnouin. The imagery moves through various city environments, pairing functional winter outerwear with everyday props, moving away from traditional studio staging to achieve a grainy, documentary-style look that emphasizes the collection's versatility.

Editorial, Vertical

Natural light, Analogue / film

Luxury Fashion Houses

Residential Building

Advertising Campaign