Aubero

Jun 2026

The Aubero Spring/Summer 2027 Lookbook serves as a masterclass in editorial minimalism, seamlessly bridging the gap between high-end luxury fashion houses and the grounded, tactile reality of coastal living. Under the creative direction of Michael Scanlon, the project moves fluidly between controlled studio environments and the raw, desaturated beauty of a wind-swept shoreline. Photographer Michael Hauptman utilizes both crisp studio strobe setups and diffused natural light to highlight the collection's intricate layering and textile depth. Guided by the vision of designer Julian Louie and fashion director Julie Ragolia, the narrative centers on a relaxed yet structured silhouette, where traditional tailoring is subverted by unexpected elements like vibrant bandanas and casual flip-flops. Model Noah Loof brings a contemplative gravity to the frames, embodying the campaign's quiet, resort-ready aesthetic. Throughout the series, the styling leans into a rich interplay of textures, from embroidered vests and fraying seams to crisp, oversized shirting, all presented with an emphasis on clean lines and a restrained color palette. The resulting imagery is both commercial and evocative, balancing the professional rigor of a seasonal lookbook with a distinct, atmospheric sensibility. With casting by Ricky Michiels and hair by Levi Monarch, every detail is meticulously calibrated to showcase the brand's evolution toward a versatile, sophisticated wardrobe that feels simultaneously grounded in nature and polished for the global stage.

Lifestyle, Vertical

Natural light

Luxury Fashion Houses, Fashion