Armedillo & Co
New Icons










Jan 2024
The New Icons project by Armadillo & Co showcases a series of minimalist interior spaces focused on raw architectural materials and tactile home furnishings. Captured through photography by Anson Smart and interior styling by Joseph Gardner, the imagery highlights a palette of concrete, timber, and woven textures. The collection features a blend of editorial and commercial aesthetics, utilizing natural light to emphasize the grain of wood and the deep pile of area rugs. Each composition is designed to draw attention to minimalist furniture pieces, including leather seating, sculptural lighting, and curated ceramic accents. The project leans into a clean, earthy aesthetic that prioritizes balanced composition and light, framing contemporary living and dining environments against structural backdrops like board-formed concrete and warm wood paneling.
Vertical, Clean
Natural light
Living Room
Lookbook