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Minimalist modern living room interior featuring a large cream rug, white sofa, angular fireplace, and concrete walls.

Armedillo & Co New Icons 2024

Associated creatives

Tags

Description

This interior photograph for the New Icons project by Armedillo & Co presents a serene and minimalist living room setting captured by photographer Anson Smart with interior styling by Joseph Gardner. A large neutral cream-coloured area rug anchors the foreground, complemented by a low-profile white upholstered sofa on the right. In the background, a striking angular concrete fireplace structure sits against vertical textured walls, accompanied by a sculptural hourglass pedestal table, a wooden storage chest, and a spherical paper floor lamp. The ambient lighting highlights the raw architectural textures of concrete and timber paneling, creating a calm and balanced compositional aesthetic.

Style

Editorial, Vertical, Warm, Clean

Techniques

Natural light

Color

Cream (60%)
Pure White (40%)

Background

Living Room

Context

Advertising Campaign, Lookbook