Archangel Gin

Jan 2025

Archangel Gin steps into the past with this cinematic TV commercial, set against the backdrop of 1908 Norfolk. The narrative follows a protagonist in period-accurate attire, journeying through misty woodlands and historic, candlelit interiors. The production leans into a moody and atmospheric aesthetic, defined by rich, tactile textures ranging from heavy wool outerwear to autumn foliage. With creative work from AdSmart from Sky, the film utilizes desaturated colour grading and low-key lighting to establish its period-specific tone. The piece integrates live-action technique with a focus on historical detail and traditional craftsmanship.

Horizontal, Action, Cinematic, Moody, Desaturated

Low-key / chiaroscuro

Alcoholic Beverages

TVC / TV Commercial