Archangel Gin: TVC
Brand
Date
Jan 2025
Description
Archangel Gin presents a cinematic TV commercial that captures a turn-of-the-century narrative, set against the backdrop of 1908 Norfolk. The film follows a character through a journey of misty woodlands and period-appropriate historic interiors, leaning into a moody and atmospheric aesthetic. The production utilizes low-key lighting and desaturated color grading to emphasize the tactile textures of the era, from heavy wool garments to candlelight scenes. This live-action work focuses on evocative storytelling to anchor the viewer in its historical setting.
Style
Horizontal, Action, Cinematic, Moody, Desaturated
Techniques
Low-key / chiaroscuro
Industries
Color
Jet Black
Camel
Context
TVC / TV Commercial
Associated creatives
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