Applebee's: You Better Applebee's There (The Coach)
Brand
Date
Jul 2024
Description
This commercial for Applebee's, titled 'You Better Applebee's There (The Coach),' presents a direct-to-camera address set against a stark, blue industrial background. The live-action spot features a central character wearing a bomber jacket and minimalist accessories, maintaining a clean aesthetic throughout the frame. Developed by agency The Local Collective, the project leans into a vertical format tailored for digital platforms. The production maintains a consistent visual focus, prioritizing the delivery of the message within the fast food and beverage category.
Style
Vertical, Commercial, Clean
Industries
Color
Pure White
Charcoal
Forest Green
Background
Garage
Context
TVC / TV Commercial
Associated creatives
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